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Post Info TOPIC: Financial Mail
I would rather read... [6 vote(s)]

...the back of my cereal box every time! That nutritional info is... great!
16.7%
...my bank statement - it's like an exciting rollercoaster ride.
16.7%
...I watch cartoons...
66.7%


I am the Jammie King!




Status: Offline
Posts: 12736
Date: Aug 31, 2005
Financial Mail






Consumers 'ignore' financial mail


People would rather read information on the back of a cereal box than bank statements or mortgage details, a survey has said.


...according to Docucorp's survey of 1,000 British adults, consumers still find much financial information tedious.


Eight out of ten people said they thought that such information was presented in a way that made it difficult to understand.


Docucorp said consumer resistance to financial information was not simply due to apathy.

"The lack of attention paid to pensions, for example, can be explained by the fact that consumers rank their pension information as the most poorly presented and difficult to understand out of all their financial correspondence," said Docucorp vice-president Tracey Robinson.




Is it really that complicated?  The financial services spent loads of time and oodles of cash dumbing this stuff down.  I don't have a problem with it and (IQ tests notwithstanding) I just ain't that clever.  So are 9 out of 10 people stoopider than me, or are they just lazy when it come to so-called 'complicated' stuff?


Oh yes... it's another Poll.  You know you love 'em.  You keep voting, after all!



__________________
The King has spoken... But nobody listened.


A.K.A. Damo_Daly
I have a cool name...


Status: Offline
Posts: 559
Date: Aug 31, 2005

I dont mind it too much, but if its a choice between a bank statement and say scooby-doo, Fosters home for imaginarey friends or tom & jerry, the cartoons win every time!



__________________


Cpt Acorn Short of An Oaktree


Status: Offline
Posts: 2225
Date: Aug 31, 2005

I wouldn't have thought the complexity was the problem, personally I just find them dull & depressing, bet the 2 out of ten people who do read them are the rich ones.

__________________
Razzlesnarglezzvrmptzz


Vice JDK
and Man of the People





Status: Offline
Posts: 5453
Date: Aug 31, 2005

That wouldn't explain this load of bollox though:



ddvmor wrote:


Eight out of ten people said they thought that such information was presented in a way that made it difficult to understand.


Have to admit, I sometimes read mine!



__________________
You can't polish a turd


Really Bored Matress

Status: Offline
Posts: 169
Date: Sep 2, 2005

ddvmor wrote:


 So are 9 out of 10 people stoopider than me, or are they just lazy when it come to so-called 'complicated' stuff? 

Am I incorrect in assuming that you make a living deciphering code?  Does it not make sense that you would be more willing and able to make sense of legalese than the average Joe ConstructionWorker?  I find that to be the case, that I often can understand complicated language better than many, and I'm not a programmer.

__________________
Run, you pigeons! It's Robert Frost!


I am the Jammie King!




Status: Offline
Posts: 12736
Date: Sep 2, 2005

Yeah... but come on.  Pensions are easy.  Stick your money into a fund.  Build up that fund over 30 years.  Pay a ton of tax, blow half the cash on a world cruise and take the rest as a monthly income.  What's complicated about it?


And bank statements are so simple they're written in crayon.  By monkeys.  With no hands.


 



__________________
The King has spoken... But nobody listened.
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